BitHabit is participating in the Eloisa preventive healthcare research and development project in the South Savo Well-being Region, which offers a free “well-being gift” to residents aged 45, 50, and 55 (i.e., those born in 1971, 1976, or 1981) are offered a free “wellness gift.” The project combines blood test-based identification of health risks with digital lifestyle guidance.
The project is being implemented by Eloisa (lead partner), Nightingale Health (blood test technology), the University of Eastern Finland (scientific evaluation), ISLAB (laboratory services), Vertical (development support), and Onnikka and BitHabit (digital lifestyle guidance solutions). Funded by Sitra and Eloisa.
Objective
To build an effective and sustainable risk-based prevention model in Finland—shifting the focus from treating diseases to preventing them. Through this project, UEF will generate research evidence on the benefits of risk-based prevention.
How is the project progressing?
A blood sample is taken from the participant, and Nightingale Health’s test generates a personalized risk assessment for five chronic diseases: heart attack, stroke, type 2 diabetes, chronic kidney disease, and fatty liver disease. Individuals with an elevated risk are referred to a remote consultation with an Eloisa nurse, who then directs them to Eloisa’s lifestyle guidance and digital lifestyle guidance via the BitHabit Small Steps app or the Onnikka weight management app. After six months, a follow-up test is conducted to measure changes in risk.
How does BitHabit work?
Healthy lifestyles have a significant impact on both individuals and society.
A sense of control over your own life. BitHabit helps you take charge of your own well-being and make sustainable choices in your daily life.
Easy to fit into your daily routine. BitHabit adapts to different life situations and makes promoting well-being effortless.
A healthier life. BitHabit is scientifically proven to improve quality of life and prevent illness using evidence-based methods.
BitHabit is based on the theory of habit formation and self-determination theory.
Research into effectiveness is underway
A a pragmatic randomized PREMAP study, which is being designed by the Department of Pharmacy at the University of Eastern Finland, which is also responsible for its scientific evaluation.
Among other things, it will investigate
- How targeted digital lifestyle guidance affects the risk of developing chronic diseases and perceived well-being compared to baseline levels.
- Are there differences in the observed changes between different digital interventions.
